Why do reconsideration requests fail?

Why do reconsideration requests fail?
Here are the most common reasons for a site to fail a reconsideration request: Not properly identifying which links need to be removed.  It is really hard to identify what is a natural link and what is not.  Remove too many links and you’ll...

Traditional vs. Social Media Marketing

Traditional vs. Social Media Marketing
Traditional Marketing 101 Most everyone thinks of marketing as the business of promoting and selling products or services. Marketers commonly refer to a “funnel” to describe the way they attract new prospects and convert them into customers. What...

Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?
Facebook Graph Search is a social search feature the company announced Jan. 15. The feature is currently in private beta with a waitlist for individuals and businesses. You can join the waitlist here (scroll down to the bottom).Facebook’s announced...